Social Media Consultant Professional Sales Pitch
Yep, time for another quick posterous series (now that the wave invite has arrived, no black helis, but with a little help from my friends) - how to differentiate between the gurus and the charlatans ...
Well, it's a bit like the famous quote I tweeted on Oct 5th, Peter Drucker famously once said: "people are calling one guru just because they don't know how to spell charlatan"